15:00 | 14.Mar.25 | Carob Mill | Limassol
Media Partners
Gallery
agenda
This seminar will be short and sweet, packed with actionable information and resources.
The event starts at 15:00 and will finish by 18:00. Panels will be 25 minutes and keynotes 10 minutes long, with plenty of time for networking at the end.
Sergi Lopez Tomas
CEO FinancialMarkets.media
What actually works? Panelists will discuss the effectiveness of display campaigns for company growth.
Phil Robinson
Head of Data Science and Insights for Bloomberg Media EMEA
Dimitris Nikolakopoulos
Chief Digital Officer, Attica Media Group; Forbes Cyprus & Forbes Greece
Enrico Paccusse
Growth Director
TradingView
Marios Panagi
COO
LiquiPrime
Facilitator :
Niki Nikolaou
Director
Content Works
High performance campaigns – hard data, variables for success, dos and don’ts.
Juan Pablo Ambrogetti
Head of Marketing
FXStreet
What does performance mean to you? How can you measure it? What are your success metrics? Tracking limitations of data-led campaigns and how to set realistic KPIs.
Christopher Zenios
Marketing Director
Webtheoria
Helen Astaniou
Director of Publisher Relations FinancialMarkets.media
Jose Rubiño Torres
Performance Marketing Director FinancialMarkets.media
Angelos Potamitis
Director / SEM Specialist
Marketing Nest Agency
Facilitator :
Laoura Salveta
Head of Marketing
BLK Group & VIP360
AI in design tools, strategy, campaign analysis & ad platforms. How your team could be using AI to save time and money.
Doros Polydorou
Associate Professor, Cyprus University of Technology
Know your CTRs from your CPMs. Learn how to use available data to maximise your display campaign performance.
Felipe Ferrer Perez
Sales & Business Relations Director FinancialMarkets.media
Practical, applicable tools and tips on measuring performance & identifying opportunities for optimisation.
Vince de Castro
Chief Marketing Officer
TopFX
Tips, examples, stats on creating unique content marketing funnels for different traders.
Niki Nikolaou
Director
Content Works
Q&A – Networking cocktail
Q&A
Networking cocktail
Find out
What are practical, cheap ways to increase efficiency using AI?
Understand
Why are my so-called “performance campaigns” not performing?
Learn how
How can you turn your online media & content strategy into website traffic
At this half-day, interactive seminar, we will share real data on successes and failures of digital
financial marketing strategies, followed by a networking session with media partners.
This seminar is suitable for decision makers on marketing spend, and for marketing do-ers.
Our experts across financial media will address hard questions about marketing spend on digital media, and share true data on how to maximise ROI.
Find out if you are measuring performance correctly
Address misconceptions on so-called “performance campaigns”
Get tips on turning your online media & content strategy into website traffic
Get real data & tips on successful display / social campaigns
Media Partners
Networking Sponsor
Lanyard Sponsor
Each ticket costs $50, and is paid by credit card.
For banking transfers or any other queries, please contact event@financialmarkets.media
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